Making Charging as Easy as Parking: WiTricity CEO on The Future of Wireless EV Charging

WiTricity plans to make electric vehicle charging as easy as parking for light vehicles first and loading for commercial fleets. WiTricity CEO, Alex Gruzen, reveals how WiTricity will lead the wireless charging for all types of vehicles.

“The first examples for wireless charging are light-duty vehicles. You park. Then, you can just walk away,” says Gruzen. A vehicle with a receiving pad connected to the charging system parks over the transmitting pad.

“Electrification is going at an exciting pace. In the automotive industry now, we still have our early adopters. But we need to reach the rest of the population on how to make the best possible charging experience, that is through wireless charging.”

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